Life with meaning.
That’s the literal translation of 生意 (sheng-yi), the Chinese word for business.
And that’s our approach to teaching business management as a liberal art.
We engage students. You’ll share ideas with classmates, work closely with expert faculty, and get your hands on real-world tools like SAP (all our majors learn how to use it). You can invest a half million dollars in socially responsible businesses in the Brown Advisory Student-Managed Investment Fund. And you can learn how to build your own business from the ground up.
It’s your dream, and we want you to dream big. Pictured below are our 2019 graduates at our second annual Business Management Senior Capstone Experience Poster Exhibition… all of these students reached the finish line and have done amazing things while attending Washington College. Will you be next to follow in their footsteps?
|Our grads||Global business||In the classroom|
Student quick links
What we're reading
- <div class="lw_blurbs_body"><p><img width="130" height="196" alt="" src="/live/image/gid/12/width/130/height/196/42533_piketty.rev.1454387389.jpeg" class="lw_image lw_image42533 lw_align_left" data-max-w="230" data-max-h="346"/>Thomas Piketty, <a href="http://www.amazon.com/Capital-Twenty-First-Century-Thomas-Piketty/dp/067443000X"><em>Capital in the Twenty-First Century</em></a> (Belknap, 2014).</p><p> In this best-selling work, French economist Thomas Piketty argues that the 21st century is seeing a return to ‘patrimonial capitalism,’ the concentration of wealth, income, and power in the hands of a small group of super-wealthy individuals and families.</p></div>
- <div class="lw_blurbs_body"><p><img width="183" height="275" alt="Navarro, What Everybody Is Saying" src="/live/image/gid/12/width/183/height/275/82264_Navarro_what_everybody_is_saying.rev.1543595741.jpg" class="lw_image lw_image82264 lw_align_left lw_column_width_half" data-max-w="332" data-max-h="499"/>Joe Navarro, <a href="https://www.amazon.com/What-Every-Body-Saying-Speed-Reading/dp/0061438294" target="_blank" rel="noopener noreferrer">What Everybody is Saying: An Ex-FBI Agent’s Guide to Speed-Reading People</a> (William Morrow, 2008). Why would accounting professor Lansing Williams recommend a book on how to read people’s body language and nonverbal cues?</p><p> “Because accounting isn’t just bookkeeping. Anytime you’re certifying—and putting your name on—other people’s financial statements, you’re putting your credibility and ethics on the line. You need to be able to read people, not just documents.”</p></div>
- <div class="lw_blurbs_body"><p><img width="183" height="276" alt="Ellenberg, How Not to Be Wrong" src="/live/image/gid/12/width/183/height/276/82285_Ellenberg.rev.1543670055.jpg" class="lw_image lw_image82285 lw_align_left" data-max-w="183" data-max-h="276"/>Jordan Ellenberg, <em><a href="https://www.amazon.com/How-Not-Be-Wrong-Mathematical/dp/0143127535/" target="_blank" rel="noopener noreferrer">How Not to Be Wrong: The Power of Mathematical Thinking</a></em> (Penguin, 2014). A celebrated mathematician provides clear, clever, and compelling descriptions of the numbers-based problems we confront every day, showing us why we need mathematical tools in our daily lives: to keep us from making blunders that would otherwise seem to be reasonable conclusions.</p></div>
- <div class="lw_blurbs_body"><p><a href="http://www.amazon.com/Likeable-Social-Media-Customers-Irresistible/dp/0071762345/ref=bxgy_cc_b_img_a" target="_blank"><img width="150" height="225" alt="" src="/live/image/gid/12/width/150/height/225/15549_likeable_social_media.rev.1454361819.jpg" class="lw_image lw_image15549 lw_align_left" srcset="/live/image/scale/2x/gid/12/width/150/height/225/15549_likeable_social_media.rev.1454361819.jpg 2x" data-max-w="318" data-max-h="475"/></a> Dave Kerpen, <em><a href="http://www.amazon.com/Likeable-Social-Media-Customers-Irresistible/dp/0071762345/ref=bxgy_cc_b_img_a" target="_blank">Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (And Other Social Networks)</a></em> (McGraw-Hill, 2011).</p><p> “A friend’s recommendation,” Kerpen says, “is more powerful than any advertisement.”</p><p> Social media are transforming how businesses communicate and connect with customers, and how people learn about products and services.</p><p> Facebook, Twitter, blogs, and other social media sites have brought in a new era of informal, rapid-fire interaction–and they’ve also brought waves of new data that companies can analyze to learn more abou their customers’ likes and dislikes.</p><p> In this best-selling book, Kerpen, co-founder and CEO of Likeable Media, provides a fast-paced, easy-to-follow guide to the remarkable world of social media marketing.</p><p> </p></div>
- <div class="lw_blurbs_body"><p><img width="161" height="209" alt="" src="/live/image/gid/12/width/161/height/209/20539_turner-book.rev.1454365253.jpg" class="lw_image lw_image20539 lw_align_left" data-max-w="161" data-max-h="209"/>Adair Turner, <em><a href="http://www.amazon.com/Economics-After-Crisis-Objectives-Lectures/dp/026201744X/ref=pd_sim_b_11" target="_blank">Economics After the Crisis</a></em> (MIT Press, 2012).</p><p> The financial crisis of 2008 continues to roil the global economy. Turner, Britain’s chief financial regulator, argues that what is needed to restore sustained growth is a rethinking of the basic premises of economics and financial regulation.</p><p> For the last generation, Turner says, economic policymaking has been driven by the so-called Washington Consensus: that markets are efficient, that economic actors are rational in pursuit of their own self-interest, and that inequality is an inescapable consequence of the necessary pursuit of economic growth.</p><p> These simplifying assumptions certainly make for elegant mathematical models. But Turner argues that they simply don’t do a good job mapping the real world.</p><p> What are the consequences when the assumptions and the real world diverge? And what should we do now to rebuild the global economy? Turner’s book will inspire hard thinking about these big questions.</p></div>
- <div class="lw_blurbs_body"><p> </p><p><img width="183" height="276" alt="Akerloff and Shiller, Phishing for Phools: The Economics of Manipulation and Deception" src="/live/image/gid/12/width/183/height/276/82263_phishing_for_phools.rev.1543594805.jpg" class="lw_image lw_image82263 lw_align_left lw_column_width_half" data-max-w="183" data-max-h="276"/>George A. Akerlof and Robert J. Shiller, <em><a href="https://www.amazon.com/Phishing-Phools-Economics-Manipulation-Deception/dp/1522635009" target="_blank" rel="noopener noreferrer">Phishing for Phools: The Economics of Manipulation and Deception</a> </em>(Princeton University Press, 2015). Akerlof and Shiller, two Nobel laureates in Economics, challenge the central tenet of capitalist thought—that free markets tend toward optimal outcomes. Classical economic theory assumes that buyers and sellers have ‘perfect’ information.</p><p> But, drawing on the behavioral economics revolution, Akerlof and Shiller argue that markets are filled with traps for unwary consumers.</p></div>
- <div class="lw_blurbs_body"><p class="parseasinTitle"> Steven Schussler, <a href="http://www.amazon.com/Its-Jungle-There-Inspiring-Entrepreneurial/dp/1402792778/ref=tmm_pap_title_0?ie=UTF8&qid=1361811472&sr=1-1" target="_blank">It’s a Jungle in There: Inspiring Lessons, Hard-Won Insights, and Other Acts of Entrepreneurial Daring</a> (Union Square Press, 2010). </p><p class="parseasinTitle"><img width="124" height="152" alt="" src="/live/image/gid/12/width/124/height/152/22952_its-a-jungle-in-there1.rev.1454367501.jpg" class="lw_image lw_image22952 lw_align_left" data-max-w="247" data-max-h="301"/>Schussler, the founder of Rainforest Café, offers an entertaining, winning guide to his own experiences as an entrepreneur on a shoestring. As a young man building his business, Schussler was never afraid to take a chance, even if it might mean making a fool of himself.</p><p class="parseasinTitle"> </p></div>
- <div class="lw_blurbs_body"><p><img width="120" height="182" alt="" src="/live/image/gid/12/width/120/height/182/15213_bigdatatidalwave.rev.1454361715.jpg" class="lw_image lw_image15213 lw_align_left" srcset="/live/image/scale/2x/gid/12/width/120/height/182/15213_bigdatatidalwave.rev.1454361715.jpg 2x" data-max-w="300" data-max-h="453"/>Bill Franks, <em><a href="http://www.amazon.com/Taming-Data-Tidal-Wave-Opportunities/dp/1118208781/ref=pd_sim_b_2" target="_blank">Taming the Big Data Tidal Wave</a></em> (Wiley, 2012).</p><p> Franks, Chief Analytics Officer for software firm Teradata, explains what the rise of big data means to business and other organizations today.</p><p> Big data is washing over our world, from gigabyte to terabyte to petabyte. Franks surveys technologies for managing it, explains how to analyze and make sense of it, and suggests how to create an organizational culture of discovery and innovation that takes advantage of the possibilities unleashed by the waves of data that are transforming the competitive environment of business.</p></div>
- <div class="lw_blurbs_body"><p><img width="120" height="192" alt="" src="/live/image/gid/12/width/120/height/192/15072_jobs3.rev.1454361632.jpg" class="lw_image lw_image15072 lw_align_left" data-max-w="120" data-max-h="192"/>Walter Isaacson, <em><a href="http://www.amazon.com/Steve-Jobs-Walter-Isaacson/dp/1451648537/ref=sr_1_1?s=books&ie=UTF8&qid=1351473756&sr=1-1&keywords=steve+jobs" target="_blank">Steve Jobs</a></em> (Simon and Schuster, 2011).</p><p> Isaacson (best-selling author of biographies of Henry Kissinger, Benjamin Franklin, and Albert Einstein), in his exhaustively researched biography, paints a vivid picture of the complex, difficult genius who co-founded Apple and revolutionized how the world uses computers, listens to music, and more.</p></div>
- <div class="lw_blurbs_body"><p><img width="108" height="167" alt="" src="/live/image/gid/12/width/108/height/167/15840_startupnation.rev.1454361936.jpg" class="lw_image lw_image15840 lw_align_left" srcset="/live/image/scale/2x/gid/12/width/108/height/167/15840_startupnation.rev.1454361936.jpg 2x, /live/image/scale/3x/gid/12/width/108/height/167/15840_startupnation.rev.1454361936.jpg 3x" data-max-w="374" data-max-h="577"/>Dan Senor and Saul Singer, <em><a href="http://www.amazon.com/Start-up-Nation-Israels-Economic-ebook/dp/B004QZ9P6K/ref=tmm_kin_title_0" target="_blank">Startup Nation: The Story of Israel’s Economic Miracle</a></em> (12, 2009).</p><p> Israel, a nation of just 7 million people, has more startup companies than China, India, or Japan, and is a global magnet for venture capital investment, with more than twice as much venture capital per person than the United States, and 30 times more than Europe.</p><p> Senor and Singer explore the intellectual traditions, government policies, and people behind Israel’s remarkable economic success. Entrepreneurialism, the authors suggest, is far more than a policy or a mindset–it is a culture, as well.</p></div>
- <div class="lw_blurbs_body"><p> Gerald Posner, <a href="http://www.amazon.com/Gods-Bankers-History-Money-Vatican/dp/1416576576?ie=UTF8&qid=&ref_=tmm_hrd_swatch_0&sr=" target="_blank">God’s Bankers: A History of Money and Power at the Vatican</a> (Simon & Schuster, 2015).</p><p><img width="140" height="211" alt="" src="/live/image/gid/12/width/140/height/211/62228_godsbankers.rev.1463670349.gif" class="lw_image lw_image62228 lw_align_left" data-max-w="140" data-max-h="211"/>Noted investigative journalist Gerald Posner explores the complex and Byzantine financial workings of the Roman Catholic Church over the past two centuries. “A fast-paced read that brings history alive on every page” (Booklist).</p></div>
- <div class="lw_blurbs_body"><p><img width="130" height="196" alt="" src="/live/image/gid/12/width/130/height/196/21512_breeden-book.rev.1454365896.jpeg" class="lw_image lw_image21512 lw_align_left" data-max-w="183" data-max-h="275"/>Jake Breeden, <a href="http://www.amazon.com/Tipping-Sacred-Cows-Masquerade-Virtues/dp/1118345916/ref=sr_1_1?s=books&ie=UTF8&qid=1359481998&sr=1-1&keywords=tipping+sacred+cows" target="_blank">Tipping Sacred Cows: Kick the Bad Work Habits that Masquerade as Virtues</a> (Jossey-Bass, 2013).</p><p> Leaders pride themselves on traits such as creativity, passion, and fairness. But unquestioned virtues can curdle into vices when pursued relentlessly or in the wrong contexts. The author, a Duke University faculty member, takes a hard look at seven ‘sacred cows’ dear to many leaders, showing how overzealous allegiance to them can harm their organizations.</p></div>
- <div class="lw_blurbs_body"><p><img width="120" height="181" alt="" src="/live/image/gid/12/width/120/height/181/15167_the-intelligent-investor.rev.1454361683.jpg" class="lw_image lw_image15167 lw_align_left" srcset="/live/image/scale/2x/gid/12/width/120/height/181/15167_the-intelligent-investor.rev.1454361683.jpg 2x" data-max-w="332" data-max-h="500"/>Benjamin Graham, <em><a href="http://www.amazon.com/The-Intelligent-Investor-Rev-ebook/dp/B000FC12C8/ref=tmm_kin_title_0" target="_blank">The Intelligent Investor</a></em> (1949; revised in 2003 with commentary by Jason Zweig).</p><p> How can you make money in the stock market? In this classic book Benjamin Graham lays out his key idea: “value investing.” Warren Buffett, America’s most famous and revered billionaire investor, was inspired by Graham’s ideas, and called <em>The Intelligent Investor</em> “by far the best book on investing ever written.”</p><p> By focusing on fundamentals and resisting the urge to buy and sell at every market fluctuation, Graham argues, the intelligent investor can minimize risk and maximize long-term gain.</p><p> It worked for Warren Buffett and countless other investors in the six decades since Graham’s book first came out. It probably stil has some wisdom left for you.</p></div>
- <div class="lw_blurbs_body"><p> Susan Cain, <a href="http://www.amazon.com/Quiet-Power-Introverts-World-Talking/dp/0307352153/ref=tmm_pap_title_0?ie=UTF8&qid=1361812136&sr=1-1" target="_blank"><em>Quiet: The Power of Introverts in a World That Can’t Stop Talking</em></a> (Broadway, 2013).</p><p> In this celebrated best-seller, Cain takes a look at the undervalued introvert, and what value ‘quiet’ individuals provide to organizations. “<em>Quiet</em>,” according to a review in <em>Fortune</em>, <em>“</em>should interest anyone who cares about how people think, work, and get along, or wonders why the guy in the next cubicle acts that way. It should be required reading for introverts (or their parents) who could use a boost to their self-esteem.”</p></div>
- <div class="lw_blurbs_body"><p><img width="120" height="179" alt="" src="/live/image/gid/12/width/120/height/179/15265_benfranklin.rev.1454361748.jpg" class="lw_image lw_image15265 lw_align_left" srcset="/live/image/scale/2x/gid/12/width/120/height/179/15265_benfranklin.rev.1454361748.jpg 2x" data-max-w="319" data-max-h="475"/>Walter Isaacson, <em><a href="http://www.amazon.com/Benjamin-Franklin-American-Walter-Isaacson/dp/074325807X/ref=sr_1_2?s=books&ie=UTF8&qid=1351776110&sr=1-2&keywords=ben+franklin" target="_blank">Benjamin Franklin: An American Life</a></em> (Simon & Schuster, 2004).</p><p> Inventor, diplomat, statesman, scientist, Founding Father–and entrepreneur. Benjamin Franklin helped invent the quintessentially American notion of the entrepreneur, the enterprising individual who recognizes opportunities, takes risks, and earns great success.</p><p> Isaacson traces Franklin’s story from his start as a printer’s apprentice to his success as a publisher and journalist, to his even greater public career in diplomacy and the American founding. He shows that while Franklin may have ended up a distinguished statesman and beloved figure, he kept to the end his entrepreneurial interest in new ideas, new opportunities, and new enterprises.</p></div>
Spanning the Globe
Read perspectives on study—and life—abroad from three Business Management students in the new issue of 4Corners, the Global Education Office’s International Programs Magazine. BUS major Katie Zabel talks about her time in Australia and Scotland, BUS major Lily Britt shares memories of her time in Hong Kong, and BUS minor Evelyn Mantegani remembers her spring semester in Ireland.